How To Generate Tons Of MLM Leads Using Article Marketing As A Primary MLM Lead Generation Strategy.
First of all, if article marketing is dead, then a bunch of people failed to get the memo because they seem to be doing just fine with it as a primary MLM lead generation strategy. In fact, there doesn’t seem to be a shortage of quality, targeted web traffic as a result of content generatio
Now look, MLM lead generation tactics and magic formulas come and go like the little flower lady that pops in every so often at your favorite Italian restaurant. But in my opinion article marketing rocks, and will continue to rock for as long as people are hungry for information on demand. And honestly, other than video marketing, I don’t know of a better method of producing instant traffic to your website than by writing well-catered, and keyword optimized articles. It generates quality back links like you wouldn’t believe and as far as attraction marketing goes, it greatly increases your prominence as a niche expert.
That said, I am going to preface this by saying that there are a few key elements you have to get right. Article marketing is a great MLM lead generation tool, but you’ll waste a lot of time and effort if you don’t stick to the following simple guidelines.
Start with solid keyword research and please don’t skimp on this. It does you no good to start writing wonderful copy that lacks money-making focus. Remember, your number one priority as you build your MLM home based business is to focus on money-making activities. So make sure you base your article topics on relevant niche keywords you can target and write content around. This is very important for your overall SEO and MLM lead generation results.
Once you have a list of keyword-driven topics, start chatting-on paper, that is. Find a comfortable flow, and start writing to your audience like you’re having a conversation with them. Oh, and make sure you keep your articles between 500-800 words. You’ll be submitting to multiple directories and you’ll need to write several unique versions to avoid being tagged as duplicate content. Believe me, you’ll appreciate brevity when you start doing this consistently.
Now, a word a caution. I hate spam. You hate spam. And because we all despise spam, Google and the search engines have emphatically declared war on black hat tactics. So don’t do it. Please. Try to achieve a keyword density between 2%-5% of your total word count. But don’t compromise quality for SEO’s sake. It’s better to write an article that has a natural story line and commands readership, rather than one that is blatantly spammed with keywords and turns out to be mechanical with no story or flow. You want a following. Not one-hit wonders.
Oh, and speaking of story line and flow, make sure you take the time to develop or establish your own voice and personality. Remember, people want to find reasons to connect with you. Don’t just treat article marketing as another MLM lead generation tactic. Remember to brand YOU by showcasing yourself as a genuine person and expert who wants to be helpful. Let that persona come out in your writing. And for goodness sake, don’t mislead or bore your readers. Always shoot for valuable, compelling content with a touch of light hearted humour if you can squeeze it in. Remember, give the readers a reason to follow you to your primary website and connect with you again in the future.
Now, in order for this thing to work properly you have to be on the button. That means you can’t just write an article, submit it to article directories and then take off for a couple of weeks. Consistency and frequency are key if you’re going to leverage this particular MLM lead generation strategy. So set up a regular weekly schedule and submit unique versions of your article frequently to the article directories.
You’ll also want to post these articles on as many social media bookmarking sites as possible to improve your content syndication while adding powerful back links to your site from high page ranking websites. You can also use specialized tools that spin your article and create unique versions automatically in no time. But be careful here. Not all article spinners are created equal. You’ll need to choose wisely to avoid ending up with content that is unintelligible, which will ultimately get rejected by the article directories.
There’s a basic formula I use to make the most out of article marketing and generate MLM leads. I have posted this on my blog and it explains the optimal process by which you can maximize the impact and effectiveness of your article marketing. Follow the link on this article’s resource box to read the post and make sure to take note of the secret tools I leverage to put my MLM lead generation on the fast-track using content marketing. This is basically what I do to rank on the first page of Google when I target specific keywords. And honestly, anyone can copy the same formula and do this.
Listen, don’t sit around and ponder for too long. While it might not be the fastest tactic to put in play starting out, once you have right the tools in place and you understand your objective, this is ranks right up there along with video marketing as one of the fastest ways to generate tons of traffic to your website. Once you get it going, you’ll start generating plenty of leads and your business will instantly hit another gear. You can put that in the bank.
You can catapult your network marketing lead generation to a whole new level if you know how to leverage the power of article marketing. Feel free to steal my exact 5-step article marketing blueprint to generate tons of free MLM leads for your MLM home based business.